Social Reality Cash Flow - Annual (NASDAQ:SRAX)

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$6.5 $0.36 (5.18%) SRAX stock closing price Oct 21, 2016 (Closing)

The Social Reality cash flow statement is one of the important reports considered by investors doing a fundamental analysis of the company. While its important to look at the Social Reality debt position, the cash flow statement becomes equally important because public companies use accrual accounting. For example, if a company sells a product which gets counted as Social Reality revenue but does not convert to cash because it does not receive payment in the same quarter, it affects the cash position for that period. The cash flow statement is essetial while conducting the Social Reality cash flow analysis and can be used to measure the operating performance of Social Reality compared to various industry peers like HHS stock and MRIN stock. Social Reality has a negative cash and cash equivalents change of $-0.75M. View details of Social Reality cash flows for latest & last ten financial years.

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Fiscal year is Jan - Dec. 2015 2014 2013 2012 2011 2010
Social Reality Net Income Cash Flow
Depreciation Depletion Amortization Cash-Flow2.29M0.92M0.51M0.06M0.05M-
Net Increase (Decrease) in Assets Liabilities-1.18M-0.46M0.11M0.58M-0.05M-0.32M
Cash From (used in) Discontinued Operations------
Other Adjustments Net2.34M1.46M0.63M0.04M0.01M0.01M
Social Reality Net Cash from (used by) Operating Activities
Increase (Decrease) in Prop Plant And Equipment-0.03M-0.01M-0.01M-0.01M--
Acquisition Disposition of Subsidiaires------
Increase (Decrease) in Investments------
Other Cash Inflow (Outflow) from Investment Activities--1.96M----
Social Reality Net Cash from (used by) Invesment Activities
Issuance (Purchase) of Equity Shares0.01M3.95M2.26M0.47M--
Issuance (Repayment) of Debt Securities-1.46M1.22M-0.06M---
Increase (Decrease) in Bank & Other Borrowings------
Payment of Dividends & Other Cash Distributions------
Other Cash from (used by) Financing Activities
Social Reality Net Cash from (used by) Financing Activities
Effect of Exchange Rate Changes on Cash------
Social Reality Net Change in Cash & Cash Equivalents
Cash & Equivalents at Beginning of Year1.84M1.71M0.1M0.22M0.01M-
Cash & Equivalents at Year End1.09M1.84M1.71M0.1M0.22M0.01M
All figures in USD. M: Millions of USD, B: Billions of USD.

The statement of cash flows comprises of cash flow from financing, cash flow from operations and cash flow from investing activities. All the three can have an impact on the stock price. The Social Reality stock price history and Social Reality stock comparison chart inevitably reflect its cash flow situation.
  • Social Reality saw a decrease in Net Change in Cash and Cash Equivalents from $0.12M in 2014 to $-0.75M in 2015. Apart from the Social Reality stock price, this is one of the things an investor looks for, as it shows the net change in cash on hand for a company, compared to previous period.
  • Social Reality increased its cash from operating activities to $3.21M in 2015. Operating activities include production of goods or creating a product or providing a service, and collecting payment for the same from customers. The cash generated from these activities is refered to as cash flow from operating activities.
  • Cash Flow from investment activities: This includes buying/selling of land and equipment, acquisitions and mergers, sell-off, investment in other companies like buying bonds, stocks etc. , and was $0.73M for SRAX in last year report.
  • Cash Flow from financing activities: The cash inflow/outflow from financing activities was $-1.45M for Social Reality. The money accounted for under this head comes from external sources which includes lenders, investors and shareholders. Positive cash flow is generated when the company gets cash because of issuance of stocks or bonds. Similarly negative cash flow is generated when shares are repurchased, dividend payments are made, and loans or interest on loans are paid back.

Key Financial Ratios For Social Reality Cash Flow

FCF margin