Digital River (NASDAQ:DRIV), provider of cloud based commerce and payment solutions has announced its new product called ‘private stores’ solution. This is a cloud based solution enabling internet content makers and branded manufacturers sell products and services to targeted and exclusive groups of online buyers at special or differential pricing through limited access online stores. This is a solution which according to the company’s statement will enable its online customers businesses to establish strategic direct consumer relations with their customers. The market reacted to the news with an increase of 1.36% following three days in which the stock had closed lower.
To see Digital River’s latest stock price movement, Digital River stock chart.
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