OpenTable Inc Business Profile
OpenTable Inc. aims to connect reservation-taking restaurants and people who would want to dine at these restaurants. The company was founded by Chuck Templeton in San Francisco, California in the year 1998. It trades on the Nasdaq stock exchange with ticker symbol OPEN. OpenTable does not charge its end-users, but earns its revenues by charging the restaurants on a monthly basis or on per-user reservation basis. The company offers a wide variety of services ranging from table-reservation management, guest management, and Point of sale (POS) system integration to presenting analytical reports that help improve the dining efficiency. Every quarter, the company releases the Restaurant Industry Index, which is widely used by many restaurants. During Jan 2013, the company acquired 'Foodspotting', which is a visual guide to good food and where to find it. This has changed the way the restaurant industry works. Instead of stepping into a restaurant and deciding what to eat, this enables consumers to select the dishes and then decide which restaurant to step-in.
OpenTable's stock performance has been a roller coaster in the past. During Apr 2011, OpenTable stock price had hit a peak of $115.3, post which it declined to $32.4, 25% of its peak price.
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