Priceline Stock Charts (NASDAQ:PCLN)

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$1994.89 $4.33 (0.22%) PCLN stock closing price Jul 21, 2017 (Closing)

Priceline stock chart shows an incredible 2000% rise in the value of the stock since the financial recession. A large part of this bullish trend has been due to the overall growth in the online bookings market. Many analysts have warned of an imminent fall in the price but the stock has continued to reach higher peaks. However in the past few quarters the priceline stock price chart shows a range bound trading which has been due to lower growth estimates and a declining margin.

Priceline Stock Price Chart

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Note: Interactive Priceline stock chart shows the 1 year stock price movement. Compare PCLN stock performance with Nasdaq and S&P 500 index and industry peers like Amazon , Alibaba

Priceline chart shows the tribulations of a technology stock. The stock reached its zenith during the dot com boom. As the bubble burst the stock shed 99% of its valuation. However the firm was able to survive during the dot com burst. For the next few years the stock showed few signs of reaching its earlier peaks. Only after the financial recession in 2008 the stock started on an unstoppable bullish run which continued till the first quarter of 2014. During this time the stock managed to rise from a paltry $52 per share to a high of $1,348 per share. This rise has been due to a couple of reasons including deeper penetration of technology in everyday life, better management and good overall growth of its online booking platform.

Priceline stock chart has had a subdued show in the past few quarters. One of the major reasons is the saturation of the market and the continuous strength of Dollar vis-à-vis Euro. However these macroeconomic trends should not harm the company if it is able to maintain its market share and margins.